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3rd Annual CEE Pharmaceutical Challenges

Last Updated on Tuesday, 25 April 2006 04:30 Written by admin Tuesday, 25 April 2006 04:30

Date: 12th & 13th June 2006, Budapest

 

Event Summary:

This event will provide a platform for discussing the hottest issues in the region today. Representatives of the leading pharmaceutical companies, regulatory bodies and associations will explore how to overcome the challenges of successful cooperation with the local governments, parallel trade, EU regulations and the role of generics in the CEE region.
This five star event is the ideal meeting place for leaders, who wish to get first hand information on the industry, network with their industry peers and get to know their competitors.

 

Key Speakers:

Luiz Gonzalez Vaque, Adviser, European Commission
Krisztina Szekely, Head of Corporate Affairs / President of the Association of Innovative Pharmaceutical Manufacturers (AIPM), Pfizer Hungary
Oliver Schwerdt, Global Pricing Manager, Schering AG
Laura de la Iglesia Gutierrez, European Public Affairs Manager, Novartis International
Radunka Cvejic, External Affairs Director, AstraZeneca Poland

Key topics:

The impact of EU enlargement on the Parallel Trade; find out whether it is a  threat or a benefit

Identifying sustainable Pharma pricing strategies and utilizing them to practical needs; Pricing and Reimbursement workflows in practice – Schering case study

Cooperation with the Government – what are the best ways to promote interests of pharmaceutical companies

Role of Generics in CEE region – learn how to build a relationship between original and generics Pharma companies in CEE

Emerging Market Overviews – find out all the details from people that work in markets of Romania, Ukraine and Croatia

Who should attend:

Country Managers, Area Directors, Directors and Senior Managers from areas of Business Development, Strategic Planning, Governmental Affairs, Corporate Affairs, Pricing & Reimbursement

Advanced Info (url):

http://www.jacobfleming.com/buxus/generate_page.php?page_id=230

This entry was posted on Tuesday, April 25th, 2006 at 4:30 pm and is filed under Europe, Press Releases. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.